Outdoor Living - A Hyvä Success

Hyvä's innovative approach streamlines frontend development, enabling a faster and more efficient design process. This focus on the frontend empowered us to craft a visually captivating and user-friendly website that perfectly reflected Outdoor Living's brand identity.

The impact was undeniable. Hyvä's optimized architecture ensured a fast-loading and responsive website, critical for capturing online shoppers. The streamlined development process minimized disruption, and the robust nature of the platform offered superior performance and scalability.

We designed and developed a custom navigation system, leveraging extensive user research and industry best practices.

The results were fruitful. The custom navigation system led to a dramatic improvement in product discoverability, with customers effortlessly navigating the expanded product range.

Conversion rates improved as a direct result of the enhanced user experience.

We incorporated an expansive image gallery for products. Stunning high-resolution photography, paired with a seamless image functions, allow customers to become intimately familiar with Outdoor Living's exceptional products.

The results were impressive. Customers are now able to examine every detail and appreciate the superior quality of the product. This visual highlight translated directly to improved sales.

We had a goal to enhance customer navigation and product discoverability across the extensive product range. Their existing website relied solely on traditional menus, which became unwieldy as their product categories multiplied.

We implemented a strategic implementation of dedicated landing pages for each top-level category within their Magento 2 website. These comprehensive landing pages functioned as mini-hubs, showcasing a curated selection of best-selling products and highlighting category-specific promotions. Intuitive navigation elements allowed customers to seamlessly explore subcategories and delve deeper into Outdoor Living's offerings.

The impact was significant. Landing pages streamlined customer journeys, significantly reducing time spent searching for desired products. Product discoverability soared, with customers exposed to a wider range of relevant offerings. Targeted promotions on each landing page further boosted conversions.

Customers frequently call requesting store locations and product availability.

Bridging the gap between Outdoor Living's online presence and their physical stores, we developed a comprehensive store locator page on their new Hyvä website.

This interactive feature allowed customers to effortlessly find the nearest Outdoor Living location using a map interface. Detailed information for each store, including address, contact details, opening hours, and a list of product categories stocked, empowered informed decision-making.

The store locator page significantly reduced customer inquiries regarding physical stores.

Increased online visibility of their brick-and-mortar locations fostered a seamless omnichannel experience, driving foot traffic and solidifying Outdoor Living's position as a leader in the outdoor retail space.